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6 – Vimeo This is the option with the least marketing potential, but which still has a firm place in people's memories of online videos. The platform offers the highest quality video playback and has a highly customizable player, with advanced options in the paid version. Receiving 16 times less exposure on Google than YouTube, it can be said that it is not the most suitable platform for videos to go viral, but it also cannot be said that it does not happen. However, one of the advantages of the site is that it is more difficult (or even impossible, depending on the configuration) to find the videos posted there, making this the best option for videos that should not be found randomly.
certain page of a website or that should only be viewed by a relatively restricted audience. Vimeo is known for having extremely professional and high-quality work, just like the videos in this post . 7 – E-mail marketing Email marketing is a tool widely used by marketers for Europe Cell Phone Number List various purposes. Videos bring extra benefits. When present, click-through rates increase between 200% and 300% , making the strategy very promising for companies of all sizes. In general terms, it is interesting to use videos that will also be used in other media or situations, such as on the website or in meetings, to further optimize investments in audiovisual.

The important thing is to keep in mind that videos are useful throughout the entire funnel of a marketing strategy, and the use of email is one of them. To learn more about how to use videos in an email marketing strategy, be sure to access the full post on the subject here . If you liked this article, you can't miss our Complete Metrics Guide ! Don't forget to like and share with all your friends! And if you use other effective forms of advertising, be sure to tell us in the comments! See you next time! This post was produced by Matilde Filmes .
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