Your website does not appear in search results

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Whether the number of clicks is increasing is one indicator of whether your measures are working . Reference: What is the number of clicks on Search Console? Counting method and precautions) umber of views How to read the search performance report and how to use it for improvement measures 3 This is the number of times it was displayed on the Google search results screen. If , you cannot expect any traffic to your website. Steadily accumulating the number of impressions is also an important SEO measure to increase your website's chances of exposure.


If you increase the content of your website and enrich its pages, the range of keywords that can be hit will expand, which will lead to an increase in the number of impressions. Reference: What is the number of impressions in Search Console? Counting method concept and precautions  Special Data ks CTR How to read the search performance report and how to use it for improvement measures 4 CTR (Click Through Rate) is the Japanese word for "click through rate," and the value calculated by dividing the number of impressions by the number of clicks is displayed here .





Generally, the higher the ranking, the higher the CTR, so check whether you have a suitable click-through rate. However, CTR also varies greatly depending on the query and the actual search result screen (elements such as rich results and knowledge panels). Reference: Search ranking and click rate Source:  Average position How to read the search performance report and how to use it for improvement measures5 This is the ranking when a site's URL is displayed on the Google search results screen. Reference: What is the average position displayed in Search Console? How to view and things to note At the bottom of the report, you can further analyze the number of clicks, impressions, CTR, and ranking by search query, page URL, country, device, and appearance in search (rich results, etc.