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By using an in-house digital marketing team you can switch quickly. If all goes well, your team will be managed by a manager. If something needs to be done or an action is devised, action can be taken quickly and the lines of communication are short.
If you do not have this team in-house, you may need more time to switch. After all, you must first communicate the outstanding question to your agency or external parties. You will then have to switch internally for approval.
3. Communicate results
Just as you have easy access to decision makers, you can also germany phone number results more easily. Outsourcing your digital marketing often means that you do not have the knowledge in-house to make ends meet. You may receive reports with the results every week or month.
With an in-house digital marketing team you can gain insight into and report the results at any time of the day. This does mean that someone from the team examines the results every day to be able to make sufficient adjustments where necessary.
4. Deep versus broad knowledge
Above we already talked about the T-shaped professional. With an in-house digital marketing team you have all the knowledge in-house. Naturally, this depends on the size of your team and which experts you appoint. So make a choice about what you want to use. Do you want to use broad digital marketing? Or do you want to use specific knowledge? It is very difficult to find broad knowledge in one person. With an in-house digital marketing team, you certainly have the knowledge in-house.
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