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It’s that time of the year when designers turn their attention to the next Pantone Color of the Year (which is beautiful, by the way) and try to figure out what will be part of their inspirational routine in the next year. So, with an adventurous and exploratory spirit, we highlighted 5 around the web to keep an eye on in 2023 and, perhaps, they will inspire you. Let’s get started, shall we? 1- Motion Graphics and Animations Over the last few years video contents are only increasing in popularity, especially because of social media platforms like Tik Tok, Instagram and YouTube. We can expect more and more brands to create animated content and increase engagement through movement and interactivity, replacing static posts and banners for reels and other short-form video contents.
The Blob (or bold abstract shapes) The amorphic puddle-like shapes, called “Blob” by Philip VanDusen, are becoming a trend as an important visual element inside a layout. It can be used as a color field to compose and harmonize the layout or to mask Algeria WhatsApp Number a photo or illustration in an interesting way. Curious fact: here at Rock Content these elements have been part of our identity and can be seen very often in our posts and visual assets. 3- 3D Elements From 3D typography to product mockups, logos, characters, brand mascots and even virtual environments, 3D assets pop with the eye and are excellent to capture attention and provide a more immersive experience for the audience.
3D softwares like Blender, Cinema 4D, 3Ds Max and Maya have been evolving so much lately that it’s allowing many designers to give their first steps into the 3D world with less effort and high quality renders. Source: Microsoft Homepage 4- AI Art Ok, this is by far the most polemic topic. 2022 was the year when the world watched Artificial Intelligence begin to generate images from a few words in a matter of seconds. Midjourney, DALL-E 2 and later on Lensa have shaken up the creative community in the past few months. A mix of excitement and fear took over and while part of the people started to experiment generating every sort of image, some artists began to bring ethical implications to the discussion. Source: DALL-E homepage Thing is: AI Art software uses huge image databases to learn how to compile new images from prompts.
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